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How Zero-Click Searches Are Changing SEO (and What Small Business Owners Can Do About It)
Is SEO Dead? No. But It’s Evolving Maybe you've seen the dramatic headlines: “AI is taking over search,” “ChatGPT is replacing Google,” or “SEO is dead.” While those takes are a little over the top, they’re not totally wrong. What’s really happening is that Large...
Maximize Your Reach: The Best Times to Post on Facebook
A Quick Guide For Busy Small Business Owners As a busy small business owner, you wear many hats. Managing your social media presence is just one of them. Knowing when to post on Facebook can make a big difference in how many people see and engage with your content....
How To Be An Unforgettable Real Estate Agent
Just one year after working with a real estate agent, over 70% of buyers have forgotten that agent's name. Let that sink in. This percentage only increases further as the years go on. Successful real estate agents are the ones who can maintain clients and keep them...
Understanding the True Cost of a Blog Post: Investing in Quality
In the vast landscape of digital marketing, content remains king. If you're a small business owner, maintaining an active online presence through regular blog posts is essential for success. But the question many business owners ask is, "How much does a blog post...
Empathetic Real Estate Marketing: How to Attract Divorce Leads Without Being Pushy or Sleazy
Or, "How To Use Inbound Marketing To Get Divorce Leads" Real estate agents often ask me how to get more leads. There are many, many ways to get leads. We have to start by considering that agent and their ideal client. For empathetic agents who have been through...
Protecting You from Google Business Profile Verification Scams: A Comprehensive Guide
As a small business owner, you're always looking for ways to enhance your online presence and attract more customers. However, in this digital age, it's important to be cautious of potential scams that could target your business. One prevalent scam that has been...
How To Create And Claim A Google Business Profile Listing
Having your business listed on Google is a great way to get your brand out there, see reviews, and create an official profile for your business. However, the process of creating and/or claiming a Google Business Profile may be more complicated than expected. Here is...
How To Generate Seller Leads
Many agents struggle to find seller leads within their area and oftentimes don't even know where to start. It can seem like a vicious cycle, you can't get seller leads because you aren't well-established, and the lack of seller leads means you can't establish...
10 Ways Real Estate Agents Can Use ChatGPT To Save Time & Get Leads
Real estate agents are facing an ever-growing list of challenges when effectively operating their businesses. From finding new leads to staying on top of paperwork and contracts, the demands on a real estate agent seem never-ending. Fortunately, there is a powerful...
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